I have said it many times here. Sustainability requires a new view of economics. The following quote brings home a stark contrast between the business world in which most of us spent our careers.

“I had a conversation with Sir Richard Branson (about this). He said it used to be the case if you looked after your employees and made a profit then you had a good business. His comment was that (this model) actually describes a criminal syndicate but it doesn't describe modern business. Modern business has to be rooted in ethics – ethics of our society and our environment. Modern business is so powerful that unless they're rooted in those they become destructive. We're just emerging from a culture of business that was potentially destructive.”

Debra Black, The forecast: Warmer, with a chance of survival, thestar.com

It will take time and leadership to reinvent our industrial age culture. It has started, but we need to make a continuous investment to see it through.